In mid November 2021, The Phocuswright Conference returned with one of the largest global, in-person travel events held in Fort Lauderdale, Florida. The travel industry's most significant annual event attracted the cream of global tourism, and APAC's attraction, tour and activity sector was well represented by BeMyGuest CEO and Co-Founder, Blanca Menchaca.
Digitizing and attracting investment, tours and activities has gained big momentum. Even in the past year, some specialists added to war chests while other companies recalibrated focus. How will the segment ride the pandemic-induced wave of tech acceleration into the next chapter? Will further alliances and consolidation be necessary to not only survive but thrive?
Phocuswright Conference 2021 - The New Look of the Tours and Activities Marketplace
Executive Round Table Panelists:
Luuc Elzinga, Founder & President, Tiqets
Blanca Menchaca, CEO & Co-Founder, BeMyGuest
hristian Watts, CEO, Magpie
Moderator Alice Jong, Research Director, Phocuswright Inc.